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Published in GOGOX Technology

·Dec 23, 2020

Understand people through real experiences, not words

Understanding people is core to solving any human-related problem. While people are complex and difficult to understand, coming up with solutions without understanding people’s behavior and attitudes is like stabbing in the dark. As a designer, I find that most types of qualitative research are flawed due to de-contextualized or…

UX Research

9 min read

Understand people through real experiences, not words
Understand people through real experiences, not words
Tom Lau

Tom Lau

Product designer

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